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At present the process of branding has prolonged and it could be applied to towns and universities. In this particular regard, a university, as well as other cultural establishments, for example museums, can contribute to building town brand. The purpose of this paper is to promote Transilvania College of Brasov in correlation Along with the Heritage Museum, integrating into the town brand this institutions, that should grow to be In this particular regard, brand ambassadors of Brasov.
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Nonetheless, research displays that greater than forty% of digital consumers citeste mai mult research new brands and solutions making use of social media. Without an Energetic presence, prospects may possibly choose to store elsewhere.
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